Websites

A website that works beautifully
and gets recommended by AI.

Custom coded by hand, built for Google and the AI assistants your customers ask first. One person start to finish, live in 10 to 20 business days.

Recent work

Sites I built by hand.

Every piece here is labeled for what it actually is. Right now they are all genuine builds, and concept mockups will say so when I add them.

What a client said

One bar owner, one site, three years of traffic.

“Erin created a wonderful website for my small town bar. Simple yet stylish and packed with information. She made sure every function and link worked, and went above and beyond to help drive traffic to my business. I highly recommend her.”

Kaurie, Bar Owner

1,569Visits in 2025
+56%Year over year
496Straight from Google

Built March 2023. No ads, no retainer, and I have not touched it since launch.

In every build, no upcharge

The groundwork isn't an add-on. It's the job.

Most shops either skip the AI-search half or bill it separately. I do both halves on every build and tell you exactly what they were.

SEO groundwork

  • Built so Google can read every page (clean code, real headings)
  • Your own title and description on every page in Google results
  • Every photo described for Google and screen readers (alt text)
  • A map that tells Google every page exists (sitemap)
  • Under two seconds to load on a phone
  • Old links keep working, so you keep the ranking you already earned

AEO groundwork

  • Your name, services, hours and FAQs labeled in the code Google and ChatGPT read (schema)
  • ChatGPT and other AI tools allowed to read your site, not blocked by accident
  • Business name and listings made consistent everywhere
  • Pages written to answer the questions your customers actually ask
  • A plain summary of your business written for AI tools (llms.txt)

And it actually works

  • Every form submitted and confirmed before launch
  • Two rounds of revisions
  • 30 days of fixes after you go live
  • You own the domain, the code, and the accounts

One honest note, since everyone's selling this right now: most of what gets marketed as AI optimization is good fundamental SEO wearing a new name. The groundwork genuinely helps and it's included. What actually separates a real service from a rebranded one is whether anyone ever shows you the number afterward. That part's on the care plans page.

Websites

Pick a size. Then make it yours.

Timelines scale with the build, and the clock starts the day your content lands, not the day you pay. Most of the delay in a website build is waiting on the person who ordered it, and I'd rather say that up front than be annoyed about it later.

Tier 01

Coastal Starter

$2,500one-time

For a focused business that needs to exist properly online.

Live in 10 business days

  • Up to 5 pages, custom coded
  • All the SEO, AEO and GEO groundwork above
  • Working contact or booking form, tested
  • Domain and hosting set up in your own accounts
  • 2 rounds of revisions
  • 30 days of fixes after launch
Let's talk

Most popular

Tier 02

Coastal Signature

$4,500one-time

For a business with real services to explain and real competitors to beat.

Live in 15 business days

  • Up to 10 pages, custom coded
  • Everything in Starter
  • Every page labeled for Google and AI, not just the homepage
  • Pages structured to answer real buying questions
  • Every page tested for speed and on phones
  • 2 rounds of revisions
  • 30 days of fixes after launch
Start my build

Tier 03

Site + System

$5,500one-time

For when the website was never really the problem.

Live in 20 business days

  • Everything in Signature
  • Booking wired to your actual calendar
  • Payments wired to your actual bank
  • CRM or email platform connected
  • Follow-up sequence built and tested
  • A site and a system that catches leads
Let's talk

Paid 50% to start and 50% at launch. And if I can't build you a site you're proud to send people to, you don't pay.

Not ready to commit

The Site Teardown

Fifteen minutes of me going through your existing site out loud, plus a written fix list ranked by what each problem is costing you rather than by how easy it is to fix. Delivered in three business days, with no call to book.

$297credits in full against any build started within 60 days

Build it your way

Add what you need. Skip what you don't.

No bundles you didn't ask for. No line item you can't opt out of. If you already have copy and photos, you keep that money.

Copywriting in your voice, up to 5 pages$750
Copywriting in your voice, up to 10 pages$1,250
Extra page beyond your tier$350
Logo or brand mark$850
Brand identity: logo, colors and type$1,250
Booking integration$600
Payment button or link$250
Payment integration, wired checkout$750
CRM connection$900
Blog setup$500
Four SEO blog posts in your voice$900
Photo sourcing and curation$300
Extra revision round$300
Built on Squarespace or WordPress so your team can edit itOn your quote
Rush, a hard date regardless of when content lands+25%

How it works

Four steps. Ten to twenty business days.

Ten for a Starter, fifteen for a Signature, twenty for a full Site + System. Every one of those clocks starts the same place.

01

You send me your stuff

Logo, photos, page copy, and domain access, against a checklist I send you. The clock starts when that checklist is complete, not when you pay.

02

Show me the vibe

Send me a site you love the look of. Colors, energy, whatever it is you keep coming back to. I'd rather copy your taste than guess at it.

03

I build and optimize

Custom code with the SEO and AEO groundwork baked in. Schema on every page. You get a private preview partway through so nothing is a surprise.

04

You go live

Two revisions, domain connected, forms tested, submitted to Google. Then 30 days where every fix is on me.

Two things that keep this honest in both directions.

You get two business days to send feedback on each revision round, so the build never stalls waiting on an inbox. And if your content isn't ready on the date we agreed, the project moves to my next opening instead of getting crammed into a shorter window. I'd rather reschedule you than rush your site.

I take four builds at a time. That's what makes these dates real instead of aspirational.

Website questions

The ones I actually get asked.

How fast are we talking?

It depends on the size. A Starter, up to 5 pages, is 10 business days. A Signature, up to 10 pages, is 15. A full Site + System is 20. Every one of those clocks starts when your content is complete against the checklist I send you, not when you pay.

I quote it that way because most of the delay in a website build is waiting on the person who ordered it, and I'd rather tell you that up front than be annoyed about it later. If you need a hard calendar date regardless of when your content lands, that's a rush and it adds 25 percent.

What happens if my content is late?

Your project moves to my next opening. It does not get squeezed into a shorter build window, because that's how a site ends up half-finished and everybody ends up annoyed. I take four builds at a time, so if you slip past your date the next slot is usually a couple of weeks out.

Same rule going the other direction: you get two business days to send feedback on each revision round. If I'm the one holding things up, that's on me and I'll say so.

What if I need more or fewer pages?

Starter covers up to 5 pages and Signature covers up to 10, which is the right size for most small businesses. Beyond that, extra pages are $350 each. You can also add copywriting, a logo, blog setup, or integrations one at a time, so you're only paying for the parts you actually need.

Can I update the site myself after?

On a custom-coded build, small changes come to me and they're covered under Site Care. If it matters to you that anyone on your team can log in and edit a page, say so up front and I'll build it on Squarespace or WordPress instead. That's $1,000 more, because building something to be handed off cleanly takes longer than building it for myself, and it comes with training and written documentation.

What if I already have a site?

Then you have two options. If the site is basically sound and nobody can find it, Found By January fixes it in thirty days without a rebuild, from $1,500. If it needs rebuilding, I rebuild it. I keep what works, fix what doesn't, and restructure it so both Google and AI search can read it. Rebuilds cost the same as a new build, never less, because inheriting someone else's content decisions and redirects is more work than starting clean, not less.

How do you compare to an agency?

A small agency will quote you five to twelve thousand for a five page site and take six to eight weeks, because you're paying for a project manager, a designer, a developer, and the meetings between them. You get one person who does all three, so it costs less and moves faster. What you give up is bench depth. If you need a team of six, hire a team of six.

Ready when you are

Tell me what you're building and I'll tell you honestly.

Send me a line about your business and what you want the site to do. I reply within one business day.

Send me a message

Already know what you want? Start my build.